While paging through RT this month I saw some publisher/imprint changes and additions. Some of these were news to me. I thought I’d pass them on in case I’m not the only one who missed them.
1. Warner is launching Solana, an imprint aimed at Latinas. The launch date is April 2007 and the debut book is ‘B’ as in Beauty by Alberto Ferraras. Adrienne Avila, associate editor of Warner Solana, describes the imprint like this: “We’re going to have a range of women’s fiction, not just chica lit, stuff that addresses other women’s interests and issues without taking on the formula you find in chick lit.”
2. Kensington’s chick lit imprint Strapless officially ends with the July release Back in the Game by Holly Chamberlin. Chick lit is being folded in under Kensington’s main banner. Editor in Chief John Scognamiglio blames declining interest in chick lit and too many books flooding the market. He also points out erotica is what’s hot right now.
3. Dell isn’t starting its own erotica imprint but has signed on several erotica authors and will start offering erotica titles in 2007. The books will be trade and packaged to clue readers in to their steamy nature.
4. Regency romance is not dead. Cerridwen Press will launch Cerridwen Cotillion – a Regency line. The date and debut author have not been chosen, but the line is open for submissions.
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[...] HelenKay Dimon has a couple of interesting posts. She rounds up some publisher and imprint changes. Among other things, Strapless is gone and Dell is publishing erotica. Also, Linda Howard will kick off the Raintree Trilogy for the new Silhouette paranormal line Nocturne. My first and probably best-loved Linda Howard was A Game of Chance so I’ll look out for this one. [...]
by Jorrie Spencer » Monday links July 3rd, 2006 at 9:47 amBantam Dell. There is no Dell.
How interesting that trade packaging no signals “erotic.” Must be brava that began that trend.
by Diana July 3rd, 2006 at 9:54 amSorry, Diana. RT said Dell and I didn’t think to fix it. Will now…
On “erotica”… Brava originally carried the “erotica” label. I think Kensington decided the label was not an accurate reflection of the imprint and adversely impacted sales in terms of Walmart refusing to carry them, etc., and in terms of where the books were shelved in some stores. Maybe Bantam Dell has the same concerns.
by HelenKay July 3rd, 2006 at 10:48 amSeems like paranormal and erotica are extremely popular now. I like both. But I really like chick lit too. I need to catch up. I’m still reading my June issue of RT mag. *g*
by Melissa July 3rd, 2006 at 12:06 pmI’m not talking about labels, I’m talking about format. I’m just saying that it’s intersting that all the erotic books coming out (Spice, etc.) are being packaged as TPB rather than MMP. But I suppose that Zane and Secrets and stuff have always been that way too. Last year I read Bella Andre’s debut with pocket and it was ALSO Trade. A completely regular romance, but because it was erotic, they put it in trade so it would be shelved near the other trade erotic titles.
by Diana July 4th, 2006 at 10:40 am