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October 30th, 2009
Promo Fail

Can I just say that I suck at promo? Let me count the ways…

1. I have not one, not two, but three October releases. That still makes them new releases. Do I talk about them non-stop and visit blogs and otherwise make myself a nuisance until potential readers say “fine, we’ll order one of the damn things” and then actually do it? Uh, no. I forget to blog for most of the release month. Well done!! So, here’s my pitch: HOLDING OUT FOR A HERO is absolutely my best single title. Really. [Unless you hate HOLDING OUT FOR A HERO, in which case, I've done better and you should totally buy my other books.] KISSING SANTA CLAUS is a sexy holiday anthology and my novella, It’s Hotter At Christmas, will be featured as a “RED-HOT READ” in Cosmo’s December issue. How can you resist all the hotness? I didn’t think so. TO ALL A GOOD NIGHT includes novellas by the same three authors as KISSING SANTA CLAUS and we’ll likely never share an anthology again (yeah, I’m not above using guilt), so you should get it. And this is the less expensive version, so there’s no excuse.

2. I am in a charity anthology called GIFT OF LOVE (Berkley, June 2010) with Lori Foster, Heidi Betts, Ann Christopher and a bunch of other talented authors. It truly is an honor to be in the anthology, though you would never know that by my failure to talk it up. The book is available for pre-order and you will go to Hell if you don’t order it. Okay, that’s too much. You won’t go to Hell – not for this, anyway – but the proceeds do benefit an important cause. Also, this is my first “sweet” (ie, it’s not spicy sexy) romance and my first romance to feature a kid. Those two things are not going to happen very often in my books, so get on it.

3. My cover for LEAVE ME BREATHLESS (Brava, March 2010) – have you seen it? Probably not since I forgot to post it. My smart webmistress put it up on my blog, but I failed to mention it. Yep. Promo pro. Well, the book is up for pre-order everywhere and here’s the cover:

4. And did I mention that my first Harlequin Intrigue, UNDER THE GUN, is available for pre-order? I probably forgot but will fix that now. It costs less than $5. Certainly you have $5 to try my debut category romance, right? Thought so. Just pre-order it before I get violent.

I vow to do better with promo from now on. Well, I hope to do better. Saying “vow” is probably too strong, but you get the idea.

3 comments to “Promo Fail”



  1. 1

    Lordy you had me at “going to hell” lol

    I love your books and can’t wait to read the next one.


  2. 2

    Well, I only have number one totally done, so I guess I’m going to visit hell for a little while, but not stay for long? ;)

    Lois


  3. 3

    LOL. You crack me up, HelenKay!

    And WOW, Gift of Love is already available for preorder! Amazing. Hope we get the cover soon. I’m mega curious to see it.

    Happy promoing!

    Lori




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